About Us


Each piece is thought, designed and realized by the designer, Julie Denis. This allows us to offer a totally exclusive and high quality product. Each collection will be created around a unique fabric, designed exclusively for Hey Jude. This craftsmanship represent the values and the know-how of our designer.

Made in Belgium

Our products are produced in Brussels. Each piece is weaved on a manual loom, hand embroidered or produced with European materials.



Designed for everyday use and machine-washable.


Hey Jude creates products with a poetic and ludic universe through pastel shades palettes. We want to allow parents to create their personal approach in the decoration they choose for their children. 


Timeless. Transgenerational. Resistant. Materials chosen to age well (cotton & merinos).


Each product is personalized. You decide the color, the shape, the animal and you get exactly what you want.

It is a little bit by chance if Julie Denis got in the world of childhood.

She immediately fell in love and discovered true freedom, no limit to her imagination and the opportunity to tell stories.

Julie Denis is a textile designer born and working in Brussels.

After an initial formation in Fashion Design, she did two rewarding internships within the studio Annemie Verbeke and Christophe Coppens. However she wanted to specialize and especially differentiate herself.

By choosing to follow a second training in Textile Design at the Academy of Fine Arts in Brussels, she acquired a real feel for the material. Her goal was to find a balance between texture and volume. She liked the idea of ​​designing a whole concept from the first thread to a finished product.

She had the opportunity to do several collaborations with Deltracon (an high quality weaving and linen embroidery company) as well as exhibiting her work and participating in various competitions, events and sales throughout Belgium. This allowed her to test her creations towards the public and to carry out her project to maturity…